Privacy Policy

Introduction

By using our website, you agree to the collection and use of information as described in this Privacy Policy.

1. Information We Collect

We collect information that helps us operate our website, process orders, provide customer support, and improve your shopping experience.

a. Information You Provide to Us

When you place an order, create a customer account, upload optional details, or contact us, we may collect the following information:

• Name
• Email address
• Phone number
• Billing address
• Shipping address
• Order details
• Pet name, if you choose to provide it
• Pet photo, if you choose to upload one
• Custom message, memory note, or personalization details, if you choose to provide them
• Customer service messages and any information you choose to include in your communication with us

Photo upload and personalization details are optional unless clearly required for a specific product or service.

b. Order and Payment Information

When you make a purchase or attempt to make a purchase through our website, we collect order information needed to process and fulfill your purchase.

Payments are processed securely by third-party payment providers. We do not intentionally store your full credit card number on our website. Depending on the payment method you choose, your payment details may be processed by providers such as PayPal, Apple Pay, Google Pay, credit card payment processors, or other secure payment services available at checkout.

c. Device and Website Usage Information

When you visit our website, we may automatically collect certain information about your device and how you interact with our website, including:

• IP address
• Browser type
• Device type
• Time zone
• Pages or products viewed
• Referring website or source
• Search terms
• Cart and checkout activity
• Cookies and similar tracking technologies

This information helps us understand how visitors use our website, improve website performance, prevent fraud, and measure marketing effectiveness.

d. Cookies and Similar Technologies

Our website may use cookies and similar technologies to:

• Keep items in your cart
• Remember your preferences
• Help the checkout process work properly
• Analyze website traffic
• Understand marketing performance
• Improve website functionality

You can control or disable cookies through your browser settings. Please note that some parts of the website, such as cart and checkout functions, may not work properly if cookies are disabled.

2. How We Use Your Information

We use your personal information to:

• Process and fulfill your orders
• Prepare personalized or optional memory details, if provided
• Arrange shipping and delivery
• Send order confirmations, shipping updates, and customer service messages
• Respond to your questions or support requests
• Screen orders for fraud, risk, or unauthorized activity
• Improve our website, products, and customer experience
• Understand how customers find and use our website
• Send marketing emails or promotional messages only where permitted by law or where you have provided consent
• Comply with legal, tax, accounting, and regulatory obligations

We do not use pet names, pet photos, or memory notes for public marketing unless you give us clear permission.

3. Sharing Your Information

We may share your personal information with trusted third parties only when necessary to operate our business and provide our services.

These third parties may include:

• Payment processors
• Shipping and logistics providers
• Website hosting providers
• WooCommerce, WordPress, and related website service providers
• Email and customer support tools
• Analytics and advertising service providers, if used
• Fraud prevention and security service providers
• Legal, tax, or regulatory authorities when required by law

We do not sell your personal information.

We may share information if required to comply with applicable laws, respond to lawful requests, protect our rights, prevent fraud, or protect the safety of our customers, website, or business.

4. International Data Transfers

RAINBOW-PAW operates from China and may serve customers in different countries and regions, including the United States, United Kingdom, European Union, and other international markets.

By using our website or placing an order, you understand that your information may be processed in countries other than your country of residence. We take reasonable steps to protect your personal information in accordance with this Privacy Policy.

5. Marketing Communications

We send marketing emails only when you have actively opted in. Creating an account, submitting a memorial, or placing an order does not by itself subscribe you to marketing emails.

You may unsubscribe from marketing emails at any time by using the unsubscribe link in the email or by contacting us directly.

Even if you unsubscribe from marketing emails, we may still send you non-marketing messages related to your order, shipping, account, or customer service request.

6. Data Retention

We keep your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, including order fulfillment, customer support, legal compliance, accounting, tax, fraud prevention, and business recordkeeping.

Order records may be retained for legal, tax, and accounting purposes.

Optional pet photos, pet names, and personalization details are retained only as needed to prepare your order, provide support, maintain order records, or comply with legal obligations, unless you request deletion where legally available.

7. Your Rights

Depending on where you live, you may have certain rights regarding your personal information. These may include the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information
• Object to certain processing of your personal information
• Request restriction of processing
• Request a copy of your personal information in a portable format
• Withdraw consent where processing is based on consent
• Opt out of marketing communications

If you would like to exercise any of these rights, please contact us at leali@rainbow-paw.com.

We may need to verify your identity before responding to certain requests.

8. California and Other U.S. Privacy Rights

If you are located in California or another U.S. state with applicable privacy laws, you may have additional rights regarding your personal information, such as the right to know, access, correct, delete, or opt out of certain uses of personal information.

RAINBOW-PAW does not sell your personal information. If we use advertising or analytics tools that may be considered “sharing” under certain privacy laws, we will handle applicable opt-out requests as required by law.

To submit a privacy request, please contact us at leali@rainbow-paw.com.

9. Security

We take reasonable precautions to protect your personal information from loss, misuse, unauthorized access, disclosure, alteration, or destruction.

However, no method of transmission over the Internet or method of electronic storage is completely secure. We cannot guarantee absolute security, but we work to use reasonable safeguards appropriate to the information we process.

10. Children’s Privacy

Our website and products are not intended for children under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided personal information to us, please contact us and we will take appropriate steps to delete it.

11. Third-Party Links

Our website may contain links to third-party websites, services, or payment providers. We are not responsible for the privacy practices, content, or security of third-party websites. We encourage you to review their privacy policies before providing personal information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, legal requirements, or privacy practices.

When we update this policy, we will revise the “Effective Date” at the top of this page. We encourage you to review this Privacy Policy periodically.

13. Contact Us

If you have any questions about this Privacy Policy or how your personal information is handled, please contact us at:

RAINBOW-PAW
Website: https://rainbow-paw.com
Email: leali@rainbow-paw.com